RECONSTRUCTION COLLECTION :: Recycled Textiles made New!
"Royal Collection" Look-Book :: Exclusive one-of-a-kind Pieces
Available for RENT.
Email info@nylaurent.com to request pieces.
5 Reasons Why Renting Wardrobe is the NEW way to SHOP
LookBook 2021 Winter Collection w/ Debbie Lisbey
Experience Glam-Casual wardrobe designed by Industry expert Debbie Lisbey. Lisbey converted rich vintage textures into modern captivating styles. We collaborated with Lisbey to bring a unique variety of Men’s, Women’s & Androgynous bespoke wardrobe.
Schedule an appointment to RENT these trendsetting looks at our Los Angeles Showroom….
info@nylaurent.com
(213)285-9359
Poppin Tag's at the Gold Bag : "The Gold Bag Lounge"
For the last 5 years we have Popped-up all over Southern California selling trendsetting fashion & novelty goods; quickly realizing our demographic is Fashion & Content Tastemakers searching for tangible inspiration. Consumers are more interested in brands with disruptive strategies that create unexpected excitement during an average day.
The Gold Bag Lounge is a safe and stylish space for Pop-Culture Enthusiasts to find creative inspiration, connect with Fashion & Music Tastemakers and influence Pop-Culture Media. The Lounge provides a since of “Home” for Creatives to share concepts, fashion trends and develop long standing relationships. The Lounge set-up is extremely effective at attracting Pop-Culture enthusiasts and has generated 5x more foot traffic than neighboring vendors at the hottest Los Angeles Outdoor Markets.
We are now leveraging our platform & Pop-up expertise to increase strategic Brand Awareness for other Fashion/Food/Beverage Brands.
Come pop-up with us in 2020, we love making new friends!
“Crown US” Collection - LookBook
“Crown US” Collection available for Rental & Pull’s from the NyLaurent Fashion Showroom.
Contact us to book appointment:
Mid-City Los Angeles
(213)285-9359
IG: @NyLaurent
W Hotel is supporting Sustainability through a Progressive Company Vision
by Alyssia Holmes
The W Hotel is taking huge strides toward creating a socially and environmentally progressive agenda to inspire its visitors. The Beverly Hills location hosts events centered around four pillars, fashion, fuel, design, and music.
We attended a Sustainability event which featured a fashion pop-up shop from Venia Collection and non-profit organization Save the Rain. Then concluded the night with a short panel discussion about incorporating sustainable practices into our everyday business culture.
panel discussion
Venia was founded in 2014 by Christine and Keeter in downtown Los Angeles. Venia, meaning elegance and beauty through manner, motion, or action, was created to bridge the gap between their inspirations, stories, and beliefs. Venia didn’t start as being sustainable, although after learning how the rising temperatures are affecting the glaciers while visiting Canada in 2016, Christine and Keeter made a conscious decision to decrease their carbon footprint. Now, they are very meticulous about ensuring each vendor uses recyclable materials and non-toxic chemicals during production. They have knowledge of where their fabric comes from and can tell consumers every detail about the garment origin. The transition to a sustainable business structure decreased production cost, is humanely ethical and carbon-neutral.
“Everyday girls in Tanzania spend 200 million hours walking for water.”
Save the Rain is an organization providing clean water and education to sustain food supply in Tanzania since 2005. The organization also teaches women how to harvest the rain, sustainable agricultural practices, and long term effects of deforestation .
“Every 15 seconds a child dies from lack of access to clean water.”
If you want to donate to Save the Rain, there are three ways you can help. Register through Amazon and make donations by choosing Save the Rain as your charity of choice, or register for Ralphs grocery stores community giving program to turn a percentage of what you purchased into non-profit donations, or download charitable app RoundUP and select Save the Rain. Through a social enterprise called Schwari in Tanzania, locals create unique pieces of tribal artistry which is then sold in America to provide clean water and community services. We are able to see and feel these pieces during the event.
Not only are we supporting a great cause, but saving lives.
Experiencing this event at the W Hotel exposed us to a community of entrepreneurs passionate about positively contributing to a recyclable future within the Fashion Industry. The W Hotel is the perfect platform to bring these necessary causes to the most influential people! Check the W Hotel Beverly Hills calendar for the next impactful event.
FASHION, FUEL, DESIGN, and MUSIC
An Upcycling Dream
by Alyssia Holmes
Zero Carbon emission projects are how we are making a positive impact in the Fashion Industry. This Sexy, Rebellious, and Cool upcycled story was created from natural elements, thrift store finds, and dumpster diving. While looking around, we came across male authentic camouflage pants, a white vintage wedding gown, gold belts, gold body chains, an olive-green trench coat, and a pair of wool pants. These items gave birth to a “Warrior Princess” .
Many people wear vintage camouflage as streetwear even though it’s a good chance someone from the military originally wore them while serving the country. Camouflage patterns are versatile enough to combine with non-traditional streetwear textiles. In the image below, we deconstructed authentic camouflage pants into a unique design combining high-waisted shorts and half pants. Then, upcycled a ruffled wedding gown by using its lace as trim and dramatic ruffles on the left side of the pant. We used the remaining wedding dress fabric to create a cape with ruffles designed around the models’ right shoulder.
This piece was an experiment that turned into a beautiful work of upscaled art.
So, Ladies, now you can wear upcycled olive-green in a sexy, cool, and laid-back sustainable style.
Wool was typically used in the 1960’s for warmth and durability. We paired industrial wool capris with a deconstructed khaki green jacket and fun gold accessories. The olive-green trench coat, threaded with hunter green belts from the camo pants and paired with a vintage lace corset top really made the “Warrior Princess” theme come to life! Layered Gold belts with upcycled gold beading gave the look a since of opulence.
Can You See Yourself in These?
In 2019, we’ve seen many clothing brands bringing back bell bottom jeans. So, we decided to design our own sustainable bell bottoms with unique layers peplums. These upcycled bottoms were created from three pairs of recycled camouflage pants found from a local thrift store. Then, threaded into a beautiful pair of upcycling trousers with bold, warm colors to get you ready for the fall.
Tag us on Instagram @nylaurent with your hottest upcycled, sustainable fashion!
TOKYO 2020 Marketing Retreat - At the intersection of Tech, Style & Pop-Culture!
We partnered with a leading Digital Marketing Agency to take a deep look into how Tech, Style & Pop-Culture play a critical role in Business Growth and Brand Awareness.
Affluent Solutions Group hosts an annual traveling Business Marketing retreat designed to give successful entrepreneurs an introduction into global business. Informational workshops, presentations & events from Digital Masterminds, Master marketers, expert content creators and media strategists from around the world, with specialties ranging from brand development to consumer engagement, will gather for this unparalleled opportunity to participate in cultural and business exchange.
NyLaurent provides key insight on how Style, Creativity & Pop-Culture play a major role in achieving sales & impression goals.
Checkout the recap from 2019 and our exciting plans for 2020….
Some of the Ladies who attended the Business Retreat took full advantage of the “NyLaurent Closet” and shut-down the streets of Shibuya, Tokyo for a professional photoshoot!
We partnered with Tokyo Tastemakers leading the Emerging Pop-Culture scene and created a beautiful editorial fashion story in Harajuku & activated a super cool event series called “The Culture”. Here is the recap…..
Interested in taking your business to Tokyo in 2020 as a Guest, Panel Expert, Style connoisseur , ect…
Send us an email for detailed information!
NyLaurent Upcycles Vintage Sportswear for Nike International Campaign in North Korea
Nike, Now Recognizing the World of Upcycling Fashion
by Alyssia Holmes
Upcycling in the fashion industry is basically creatively using existing clothes and transforming them into something better and more inventive. For instance, NyLaurent was commissioned by stylist Londyn Douglas to design upcycling pieces for an international campaign in North Korea. We created upcycled shorts from old boy’s gym shorts, and pants that are half tear away and half slack pants found in the garbage. These pieces are not just sustainable fashion, it’s an upcycled piece of art!
NyLaurent’s upcycling gym shorts
“Clothing should be produced by giving old items new life.”
- Femail
Through the NyLaurent visual design agency, we have a showroom that features exclusive upcycled vintage fashion that is trendsetting and visually thought provoking.
Here is the full look.
Model in center wears Nylaurent’s upcycling tear away pants
Recycle. Use. Design. Wear & Restyle Again!
Drop a comment with your favorite type of garment to upcycle.